Salon owner, O&M CØR.creator, and curly hair expert Kindale Godbee is a powerhouse in the clean beauty space. In our interview, she gave us insight into her world as a curl specialist, how she uses her talents to uplift her clients, and the importance of the beauty industry’s move toward inclusivity.
What’s the most rewarding part of being a stylist specializing in curls?
“The most rewarding part is watching people fall in love with their natural hair. So many clients come in with years of frustration, and when I help them understand their texture and give them the tools to care for it, it’s a game-changer. Seeing their confidence grow is everything.”
What’s the best curl transformation you’ve ever done?
“One of my most memorable transformations was working with a client who had spent years straightening her curls and had no idea what her natural texture looked like anymore. Through hydration, shape, and the right styling techniques, we brought her curls back to life. Seeing her reaction—pure joy and confidence—reminded me why I love this work so much.”
How do you help your clients embrace and love their natural hair?
“Education is key. I take time to teach each client about their curl pattern, porosity, and the importance of moisture and technique. I also emphasize that there’s no “perfect curl”—just their curls and those are beautiful. It’s all about shifting the mindset from control to care.”
How has the beauty industry evolved in representing Black hair?
“The industry has come a long way, but there’s still work to do. We’re seeing more brands expand their product lines and marketing to be inclusive, but true progress happens when textured hair isn’t treated as an afterthought—it should be prioritized, not accommodated.”
How important is it for brands to work with Black stylists when formulating hair products?
“It’s essential. ALL stylists have firsthand experience with the unique needs of textured hair, and without our input, formulas often miss the mark. We understand the nuances of hydration, hold, and porosity in a way that can’t be replicated without direct involvement.”
How do you use your platform to uplift and celebrate Black hair?
“There is no such thing as “black hair,” there are an array of textures ranging from straight to the tightest curls. I make sure to showcase the full spectrum of hair textures, from loose waves to tight coils, with education at the forefront. I also highlight how versatile our hair is, breaking stereotypes and showing that every curl pattern is worthy of care and celebration.”
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